Luca + Danni

Fairing has been an amazing resource and my favorite tool to understand the true point of brand discovery for consumers. A simple question of "where did you find us" allows unparalleled insights across the marketing funnel (also allows me to call BS on the last click attribution!). One of my favorite aspects is seeing the omni-channel impacts (via responses like Amazon, Macy's, I heard you on a podcast, etc). It's one of the best tools you can implement and Matt makes the process amazing from start to finish!

This app is user friendly and easy to understand. No question that the ROAS is there, even our worst performing campaign paid for the monthly cost, and the automatic notifications has been a consistent source of incremental revenue. I wish it tracked the time and date the notification was sent in a more straightforward way. This would help with reporting.