Glenari

Disappointing Creator Discovery — Expensive, Poor Filtering, and Wasted Time I installed UpPromote for my Shopify store to build a commission-based affiliate program. While the basic affiliate management features seem functional, my experience with the paid Creator Discovery add-on has been extremely disappointing. 1. You pay to discover whether a creator is even relevant. Creator Discovery limits the number of detailed profiles you can view. The Starter add-on costs $39/month and includes just 35 profile views. Essential information, such as audience geography and estimated fake followers, is often only available after consuming one of those views. 2. The “Creator location: United States” filter is misleading in practice. I specifically need creators who can reach U.S. customers. Yet several creators identified as U.S.-based had surprisingly small American audiences. Some had only around 12%, 27%, or 36% of their followers in the United States. I understand that creator location and audience location are different metrics. The problem is that there is no audience-country filter available in the search interface, so you must spend your limited profile views just to discover whether a creator reaches your target market. 3. Search filters are inadequate. Finding relevant creators is unnecessarily difficult. Searching for specific topics such as hair serum or supplements produced no results with my other filters applied. Removing those restrictions returned a large number of poorly targeted profiles that required extensive manual screening. 4. Engagement rates can look impressive while actual video reach is extremely low. I found creators with engagement rates above 7% whose Reels averaged fewer than 700 views. Without carefully examining individual reports, these accounts can appear much more commercially promising than they actually are. 5. There is no clear indication of which creator profiles you've already reviewed. This is a basic workflow feature that should exist in a paid discovery tool. When browsing dozens or hundreds of candidates, it becomes difficult to track previously inspected profiles and avoid wasting limited views. After spending considerable time reviewing creators, I found very few strong matches for my U.S.-focused affiliate program. The combination of limited profile views, insufficient audience targeting, weak discovery filters, and poor workflow management makes this add-on frustrating and inefficient. My recommendation to Shopify merchants: think carefully before paying extra for Creator Discovery. UpPromote needs better audience-location filtering, transparent reach metrics, and proper tracking of previously viewed creators. For a small business trying to build an affiliate program without a large influencer marketing budget, this experience has been particularly disappointing.

Super nice App!! Helps my business contain all reviews in one convenient place.