Selfnamed: Cosmetics on demand

Brilliant products, the best skincare we have used in a long time, being the owner of my business I have tried all the products first hand and have seen how my skin looks so much better, which has helped with orders The designs are fantastic and easy to use, a great partner to work with. M2Uskincare.co.uk

Working with Selfnamed has been a great experience. The team is friendly, supportive, and always willing to help resolve any issues. Communication is smooth and efficient, making the whole process pleasant and professional. I truly appreciate the cooperation and look forward to continuing to grow my business with Selfnamed!

We’ve been working with Selfnamed since launching our skincare brand, and overall our experience has been very positive. The platform made it possible for us to start our own brand without the huge minimum order quantities that would normally be required in the cosmetics industry. There is a great selection of products and formulations, the process of creating and launching products is straightforward, and we especially appreciate having access to EU-made skincare with relatively low barriers for a small and growing brand. What we value most is the support and communication. Whenever we’ve had questions, the Selfnamed team has been helpful, responsive and genuinely interested in hearing our feedback and understanding what growing brands need. Of course, as our brand grows, we would love to see even more customization possibilities in the future, particularly when it comes to packaging and product development. But overall, Selfnamed has given us a great foundation to start building brand and we’re excited to continue growing alongside them.

Wonderful partner for my business! The customer service is amazing, and Veronica is always so helpful. I love the label design studio, which makes it easy to edit and create beautiful labels. I also love the clean-ingredient products and their curated selection. The order flow is smooth and fast when a customer makes a purchase, and shipping is quick too. Highly recommend!

strong and fast communication they were great to work work with and happily made any changes i wanted to my design i highly recommend them if your looking into starting your own private label skin care brand

I’ve been working with the app for nearly two years, and they’ve done a great job; the products are high-quality, and they’ve responded promptly whenever I’ve had a question.

Selfnamed makes it very easy to start up your business with their integration to Shopify - good choice of products for any kind of line you'd like to set up. The only 'down' side I can name so far is that the cost of goods is relatively high which can make margins a bit tough. Lead times are decent, once your designs are approved it's usually between 4-7 working days when using D2C. Overall lately, I noticed Selfnamed is also expanding their services, or at least investigating if it's worth it (like custom bundles, etc) I am curious how this will develop as that's of course a neat feature to offer back to your customers. Product wise I can say most of my customers enjoy the fact that a few of the serums are more like a creme instead of a liquid, due to this some like vitamin c serum and retinol alternative serum also immediately hydrate the skin quite well.

Very happy so far everything runs smoothly. We have been working with them for almost a year now

Excellent platform for building a skincare brand on Shopify. Low minimum order quantities, solid formulations with a good range of ECOCERT COSMOS certified options, and complete ingredient documentation. The Shopify integration works smoothly: products, mockups and updates sync without hassle. Support deserves a special mention: questions about formulations, certificates or INCI details get clear written answers, even when the answer is "that claim is not supported." That honesty saves you from compliance mistakes. Running a full range across face, hair, body and baby care this way. Recommended for anyone serious about starting a private label brand.

Anbindung und Ablauf funktionieren sehr gut!

Very high quality formulas, prompt fulfillment and a team dedicated to providing excellent customer service.

Brilliant business partner! Selfnamed products ingredients are amazing in quality. My customers have also shared some lovely feedback on these so I appreciate Selfnamed's approach and guidance in getting my products to market.

Selfnamed has helped my business. The transactions are smooth and we had a lot of good experiences with them. The dropshipping services are easy to set up. The products has good quality.

I’ve had a very smooth experience with Selfnamed and have been using their dropshipping services as an important part of building my company. One of the things I appreciate most is the wide range of products and the flexibility to choose and create my own designs across numerous products. This has been a major foundation of my brand and has allowed me to develop a product range that reflects my own vision and identity. The dropshipping process has been straightforward, and I’ve been very pleased with the delivery experience. Orders have been delivered smoothly to customers across Europe, which has been particularly important as I continue growing my business internationally. Overall, they have made it much easier for me to build and manage my product range without having to handle inventory and fulfilment myself. I’m very happy with my experience so far and look forward to continuing to grow my business with them.

We are absolutely thrilled with Selfnamed! The quality of the products is fantastic, and the whole dropshipping process works smoothly and reliably without any issues. What we especially appreciate is the excellent customer support. The team is incredibly helpful, responsive, and always quick to find a solution whenever we have a question. From product quality to fulfillment and customer service, everything has exceeded our expectations. Selfnamed has made it so easy for us to build and manage our own beauty brand. We can highly recommend Selfnamed to anyone looking for high-quality private label products and a seamless dropshipping solution!

I've worked with Selfnamed for several years and have watched both their product range and service continue to develop. As a small independent skincare brand, being able to create professional products without committing to huge quantities of stock has been incredibly valuable to my business. I've recently been working on a complete evolution of my skincare collections, and today my latest samples arrived. Seeing my new branding physically printed onto products I've selected for my customers was genuinely quite an emotional moment! I've also really appreciated having direct support from Santa, who has taken the time to answer my questions and provide feedback throughout the process. I'm really excited about this next chapter for my brand and continuing to work with Selfnamed as it grows.

Fantastic partner for my business! Selfnamed is an absolutely amazing platform! Several of my B2B partners are highly satisfied with the quality of the products, and I will soon see if my B2C customers will be just as grateful! :) I specifically want to highlight their outstanding customer support. They are always ready to assist, and Santa, in particular, has been a huge help in answering my questions and solving any issues I've had. Additionally, their AI assistant, Jean, is incredibly useful and provides great, quick answers if you have simple questions about the products or anything else. Highly recommend Selfnamed!

The buggiest website I have ever worked with. For the past five days, I haven’t been able to place an order simply because the website won’t let me. It freezes, crashes, deletes everything, and then I have to start all over again.

Équipe très actif . Une excellente collaboration

If you had told me a year ago that I’d own a cosmetics brand, with influencers tagging me alongside major brands, I wouldn't have believed it. None of this would have been possible without Selfnamed—I barely even had a budget to start with. They are always incredibly kind, take full ownership of any issues that arise, and are super reliable and fast with everything. When you work with someone who has that level of commitment, it’s impossible for things to go wrong. I will always be deeply grateful to them.

So far, Selfnamed has been an amazing partner. We've been dreaming of launching our own skincare line for some time, and they are making this dream possible. We've already imported a few products, and I can say I'm truly impressed by the variety of their catalog, their customization options, and also their customer service. They are always quick to reply and very helpful and attentive. They are helping us in this journey, which I'm deeply thankful for. It's nice to have a partner you can trust and count on. If you are looking to build your own Skincare brand, I would definitely recommend installing their app and giving them a try!

Just amamzing chance to have your own cosmetic brand! The team answer quicly and always ready to help! Everything is easy and simple to use and i am always excited to see when the new product is coming out!

Équipe très actifs et très sympa. Hâte de continuer notre collaboration ensemble

I have been working with Selfnamed for 2 years now and always helpful, and doing their best to check everything is going well and smoothly. The products are amazing and always up to standard. Love it! tru;y the best company to work with in the industry.

The Self Named products are exceptional. We've been so happy with the quality. Additionally, the customer support team is super helpful, knowledgeable, very professional and responds to our inquiries very quickly. We're excited to be working with them.

Excellent partner for launching a skincare brand Working with Selfnamed has been a fantastic experience from start to finish. The platform makes it incredibly easy to launch a private-label skincare brand without the usual complexity of managing inventory, production, or fulfillment. The Shopify integration is smooth, product syncing is straightforward, and the customization options for branding make it easy to create a professional-looking store.

The design tool is complete garbage. You create a design, click "finish design," the tool switches to the dashboard, and under "product" it says: "Mockup not created," and everything is deleted. This happens several times in a row. When designing bundles where you're combining a surface and a box, switching between the two parts causes the autosave to jump to "continue" and delete the design. This also happens multiple times in a row. The autosave is annoying, it saves every tiny movement, causing the page to freeze constantly. The system is constantly lagging; it's as slow as a sloth. You get logged out of the system mid-work. Existing designs, when modified, are saved incorrectly somewhere on the server in the background and can't be opened because it throws an error. If you can ever open them again, half the design is gone. Saving each design takes minutes, and you have to pray that it actually survives. It's 2026, who thinks a server somewhere on the other side of the world with 2 GB of RAM is enough to design? We'll see how the product turns out. However, I already hate the design interface.

I launched my products on romanehair.com using Selfnamed, and the process was smooth from start to finish. The platform is easy to use, product quality is excellent, and my customers are very happy. Highly recommend

I had a great experience with the customer service team at SelfNamed. They were consistently responsive, professional, and genuinely helpful throughout the entire process. What stood out the most was their willingness to go the extra mile—whether it was answering detailed questions, guiding me through the product and ordering process, or ensuring everything was handled smoothly and on time. Communication was clear and efficient, and I always felt well-supported. Overall, the level of service gave me a lot of confidence in working with them, and I’d definitely recommend SelfNamed to anyone looking for a reliable and customer-focused partner.

Purtroppo fanno pubblicità autonomamente, quando un fornitore dovrebbe rimanere più riservato possibile e puntare sulla loro piattaforma ed il loro software, di conseguenza creando una moltitudine di concorrenza, penso sia molto controproduttivo e sleale, quanto meno professionale, e purtroppo la sincronizzazione delle scorte dei prodotti non è funzionante, molte aziende non se ne renderanno conto subito ma da lato dello shop si avranno sempre disponibili prodotti che dal lato invece della loro piattaforma sono "Out of stock" o "Not available", diranno ripetutamente di controllare che le scorte non siano dal proprio inventario monitorate e che i prodotti siano assegnati ad un mercato e catalogo di riferimento per far si che la sincronizzazione avvenga con successo, e nient'altro, in realtà non si sincronizzeranno comunque e si avranno problemi di esposizione di prodotti non disponibili o fuori produzione che invece possono essere acquistati e quindi non spedibili, non ci hanno più risposto su un riscontro su come trovare una risoluzione adeguata al problema che persiste anche dopo una loro diretta analisi tecnica. Altre problematiche sono riportate leggendo, su ritardi ed errori delle spedizioni.. insomma è un peccato, o magari una semplice illusione, attenderemo per capire se i problemi principali da noi riscontrati vengano risolti, altrimenti cesseremo la collaborazione non per nostra volontà sfortunatamente..

I had a great experience working with Selfnamed. Their team is very understanding, attentive, and incredibly responsive. Communication was smooth throughout the entire collaboration, and they were always quick to deliver exactly what I needed. What really stood out to me is how fast and efficient they are while still maintaining high quality. The products are very well made, and I appreciate that they avoid harsh chemicals, which is important for both me and my customers. Overall, I’m very satisfied and definitely plan to continue doing business with them. Highly recommended!

Currently starting up a new brand and the support has been fantastic so far. Thank you and look forward to building something special with you.

Edit: 2/10/26 I was contacted by Selfnamed about my previous review. The assisted me in getting it working. The test order was successful. However, now that I have received an actual order, I am receiving the same error. I attempted to manually order it through their website but the US is no longer an option to ship to, apparently. I assume this is a technical glitch or they are having tariff issues. Pretty disappointed. I've unlisted all the Selfnamed product once again. Tbh, this has been nothing but a headache and I don't know that I want to continue with their product anymore. Everything seems to connect properly but I've been unable to get any orders to go through for over a month. I just get a "something went wrong" error. Nothing I try works and the response time for assistance from Selfnamed takes multiple days between messages which makes it impossible to actively troubleshoot. The only advice I've received is to uninstall all other apps and try again. That's not happening. The other apps are actually selling things. I've delisted all 60 Selfnamed items I have in my store because of this. It's a shame because of how much work I've put into the labels.

As much as I love the products on this app, the customer service, shipping speed, and printing issues are extremely frustrating. I have an order that was placed 21 days ago and, as of today, it still hasn’t been shipped. I’ve tried reaching out to customer service multiple times with no response. There is no live chat, and while they state that customer service will respond within 24 hours, that often doesn’t happen. In many cases, you’re forced to send another message just to follow up.

They are a very serious company, and they treat the customers very well. I totally recommend working with them.

A dream of mine has to start my own skincare line, but overhead cost for wholesale and all the fees has been a barrier for years. I am an industry educator and professional and reviewed all of their product offers to come here and say their formulations are quality. Starting your own company with FDA tested and extensive product details from scent to percent natural and organic are easy to digest on their page to create something beautiful. No monthly fee and paying per order for drop ship has been a great ey to start my business to learn customer trends and see what they are buying before investing heavily in my wholesale purchase. You get to flex up and minimize your cost by then offering both drop ship and wholesale. Again, looked at other companies that offer similar services but with only 7-10 products. Making you unable to differentiate yourself from the competition. The adobe illustrator files provided as templates to really make the brand your own if you are savvy with computers and design, but they offer support in design AND they have templates where you can build the product on their page. I went the adobe route and changes the product names and did designs that will ensure I am truly differentiated. Retinol alternative anti aging, to trending ingredients like niacinamide and glycolic. They quite literally have everything you need to create beautiful skincare brand.

Automated platform, fast answers. I get all the info I need. Products are amazing.

I have been using Selfnamed for several months now, I really like the quality of products, smooth navigation, and support from the Team!

Selfnamed has been a game-changer for us! The platform is easy to use, the product quality is top-notch, and the branding options are beautifully executed. Their customer support is also really responsive. We’ve been able to create a seamless private label experience, and our customers love the final result.

I started listing products from Selfnamed, and I also ordered a few to test the quality. I’m very satisfied with the quality, and as for the app itself, I’m also very pleased — it’s easy to use, offers high-quality mock-ups, and the print quality is excellent. I appreciate that all the ingredients are listed, and the delivery was quite fast: it says 9 days, but I received it in 7. I would love to see an option to customize the box in which the products are delivered — that would be really nice. For example, for the serum, I’m referring to the Rosemary box, it would be great if it were made of sturdier cardboard. I would also like to do dropshipping with cosmetics, and it would be amazing if perfumes could be listed as well, and maybe even a category for children’s products.

Extraordinary products, fully deserving of 5 . We recommend without reservation.

Working with Selfnamed over the past year has been an incredibly transformative experience for our business. Selfnamed is truly a one-stop platform for creating and supporting clean beauty businesses, and their dedication to providing high-quality, certified, sustainable, and trusted skincare products is unparalleled. In the last year, we have seen tremendous growth in our brand, thanks in large part to Selfnamed's expertise and comprehensive services. Whether you are starting your own skincare brand or looking to expand an existing one, Selfnamed offers an exceptional range of organic and natural certified beauty products that are sure to meet your needs. One of the standout features of Selfnamed is their private label service, which comes with no minimum order amount. This flexibility has been crucial for us, allowing us to scale our product offerings without the pressure of large initial orders. The products are crafted by skincare experts, ensuring top-notch quality that our customers love and trust. Selfnamed is not just a supplier; they are a partner dedicated to our success. Their team is responsive, knowledgeable, and always ready to support our business goals. They have made it easier than ever to bring our brand's vision to life with clean, effective skincare products. For skincare entrepreneurs, Selfnamed is the ideal partner. Their commitment to quality, sustainability, and innovation is evident in everything they do. If you are looking to create or expand a skincare brand with products that you can be proud of, I highly recommend Selfnamed. Thank you, Selfnamed, for an amazing year of growth and collaboration. We look forward to many more successful years together! For skincare entrepreneurs

I stumbled across while looking for something else and am loving it.

I have been using this app for about 4 months now, the products are of good quality there are many glitches in the tool and things to be improved to make it more efficient. On the plus side are the products, they keep including new ones and they are of high quality and You can start a business quickly with them. You can preview your products and they provide automated mockups directly to your shopify. The ordering process is quite seemless once you know what settings to apply which are not explained anywhere. On the need to improve section i would mention that the support team takes quite a long time to answer and we had a few issues until now. One of them is not being able to give access to other users like your graphic designers, so everything needs to be managed from one user account. Key functionalities like being able to delete old or no longer needed designs in the design studio are not available and they create a big chaos of designs with so many products and customisations. Also the filtering options in the my products sections is very limited and does not allow you to group them. The process of creating and applying templates to products could be simplified, unfortunately they do not provide tutorials on how to do it properly so I had to make a lot of mistakes until i worked it out. There are also inconsistencies for example the product has a name on the website and a different one in the templates and some templates do not have the right dimmensions. Beyond the tool, we have had a couple of issues with shipments, the delivery times are much longer than what it is stated in the website. My last customer order was placed on 17 March and the customer just told me they have not yet received it after 10 days. This is a big issue!

If you're launching a cosmetic brand, Selfnamed is an absolute game-changer! Their Shopify integration makes it so easy to manage product development, and their custom formulations are top-tier. The process is smooth, and their customer support team is incredibly responsive and helpful. Whether you're just starting or looking to expand, Selfnamed provides everything you need to build a standout beauty brand. I highly recommend it for any beauty entrepreneur!

Ich liebe den Service und die Produkte

First of all I'm impressed with the quality of their products. Everything is well-made, from creams and serums to packaging. The app is incredibly easy to use, making it simple to manage orders and streamline operations. What truly stands out, though, is their customer support. I faced an issue with shipping caused by the courier, and even though it wasn’t their fault, the SelfNamed team (special thanks to Utpinjar!) went above and beyond to help me resolve it quickly and efficiently. I’m very happy with the service and products, and I’ll definitely continue working with them. Highly recommended!

A very good system! The products are very high quality and easy to use or market. The online designer is super easy to handle and works very well. If you have any questions, the support is always available, even very quickly. We can only recommend the system and the app Selfnamed!

Selfnamed is an excellent app for anyone looking to sell high-quality, customizable skincare products. The organic and vegan formulas are a big plus, and the dropshipping process is smooth and efficient. The label customization feature makes branding easy and professional. While the product quality is impressive, occasional technical glitches and response times from customer support could be improved. Overall, it's a great tool for building a personalized skincare line.

It's been an amazing experience. I cannot wait to see what the future holds for us all..

very difficult to use app. customer service is not happening.

Very nice products and perfect customization options but terrible customer service, they answer once every 2-3 days, the customer support on their website see the chat but they simple do not care and they answer next day or even week.

I had high hopes for this app, but it has been nothing but trouble. First off, it doesn't sync the products properly, which defeats the whole purpose of using it. The sign-in form is hit or miss; sometimes it works, and other times it just doesn't. On top of that, the customer service is absolutely terrible. They are unresponsive and unhelpful. I tried reaching out multiple times, but I got no resolution to my issues. Save yourself the frustration and uninstall this app. There are much better options out there.

The quality of ingredients used is unmatched. I love that there’s a wide range of products to add to my store. With certified clean ingredients and packaging. I can’t tell you how much it helps for a small business to be able to order small quantities without having to break the bank. I can’t wait to see what next you have in store and for excited for this partnership.

Selfnamed is a top-notch skincare manufacturer offering seamless dropshipping services. Their products are high-quality, natural, and cruelty-free, receiving excellent feedback from customers. The dropshipping process is efficient and hassle-free, allowing me to focus on growing my business without inventory worries. The platform is user-friendly, with real-time updates and easy integration with e-commerce sites. Customer support is responsive and knowledgeable, and the pricing is competitive, ensuring good profit margins. Selfnamed also prioritizes sustainability and ethical practices, which is a big plus. Overall, Selfnamed is an outstanding partner for any skincare business. Highly recommended!

Love the way I get to edit my own photos and the price of the items are amazing and natural ingredients.

Selfnamed is a really great place to start dipping your toe into the water of wet good cosmetics before committing to a large scale or or developing an expensive formula yourself. The site is really clear and really easy to navigate and makes creating your own artwork very easy as the instructions are so clear. We use canva and have been able to get away with using expensive designers for our graphic design testing. Delivery has been fast and very communicative. The products are seem to be high quality and ethics are considered which is important to our brand. We are excited to try the app now that we are further developing our range with Selfnamed.

Always easy to get in touch with the support team. A big thank you to Nicole and Laura for their time and willingness to answer doubts and questions you may have. Easy to connect with my store and integrate the product selections.

Selfnamed is a great way to start your online business with a great selection and an easy-to-navigate website. I would recommend them.

I recently had the pleasure of trying out Selfnamed: Cosmetics on Demand, and I am absolutely thrilled with the experience! From start to finish, the entire process was seamless and exceeded my expectations in every way.

Overall, I am very happy with Selfnamed. I find their support quick and helpful, and the products are good. My only feedback would be to allow us to upgrade the packaging for a more premium feel. I believe this can be done, but it currently requires buying in bulk. Offering this option individually would greatly help us improve. Thank you!

I like selfnamed and the convenience of not having to have products on hand. It allows me as a small business to run my business with ease.

The products are really good as well as the support. They offer also a viratey of solutions for your design. Only negative point at the moment is that we do have some issues sometimes with the sync/fulfillment with the orders which leads to some delays in shipment

Good partner, fast support—high quality products & very quick fulfillment time. Spent us a lot of time & resources, thanks for your service!