ethos: Loyalty, Referrals, UGC

Early September we moved our loyalty program to ethos and the experience has been so wonderful. We were on Yotpo for three years and prior to that Smile and Loyalty Lion. Ethos is community building first and has modernized ways to approach loyalty programs for high end brands. We had concerns about making a move and impacting the customers experience ahead of holiday. Ethos has gone above and beyond to ensure a seamless transition and continuous support. We are excited to continue growing our loyalty program with ethos!

Ethos Loyalty has been one of the best additions to our store. Seamless for both our team and our customers, with top-notch features that fit perfectly for our brand. It's helped us to reward our most loyal customers. The team at Ethos is amazing! They are hands-on, communicative, and always willing to go above and beyond. If you're looking for a loyalty program for your store, this is a must-have.

I cannot recommend this app enough, especially compared to similar apps that have created a nightmare for our store. The Ethos team has gone above and beyond anything that we have asked for and created new functionality in crazy fast times to develop what exactly what we need and what our customers want.

We’ve had a great experience with Ethos Loyalty. The platform is straightforward, flexible, and makes it easy to build a loyalty program that fits our brand rather than forcing us into a one-size-fits-all setup. Their team has also been responsive and helpful throughout the process, from implementation to ongoing support. Overall, a strong platform and team that I’d recommend to other e-commerce brands looking to improve retention and customer loyalty. Shout out to Maddie and Vo for being great!

Fantastic app for offering a loyalty program for our customers. Unlike most app-based solutions, I appreciated how easy it was to integrate Ethos with our existing store and make it "feel" custom and branded. Additionally, their team has been amazing at supporting us on custom requests and features to really tailor this program to our needs. Integrates with all of our existing solutions as well, for maximum applicability.

We have been looking to create a loyalty program for our site and retail store for a while and have never found the right platform that can do everything we want while also being affordable. Ethos has been able to do everything we have been looking for, and they have even added features for us as well! The backend is very easy to use and customize on our Shopify site, which makes managing everything really easy. Vohara and Maddie are both great to work with and are always quick to respond and helpful whenever we have any questions. We are so happy we found Ethos!

ethos has been everything we wanted and more. Vohara and Maddie have been an absolute pleasure to work with--going above and beyond our expectations. The platform itself has an impressive amount of customization. Something that is ideal for any small and growing business. Plus they are consistently rolling out new features--including some that are quite innovative. They are always looking for ways to improve the experience both for us and for our customers. Once we went live with the Rewards Program ethos setup for us (simultaneously super easy & exhaustive in scope), we saw an immediate jump in customer activity & average order value. I look forward to working with the ethos team as our businesses continue to grow together and would recommend ethos to any company looking to add a Rewards Program for their customers.

We’ve been using Ethos for Fomin and it’s been such a great addition. It was really easy to set up and actually makes sense compared to other loyalty apps we tried. Vohara, the founder, has been super helpful and genuinely nice to deal with whenever we’ve had questions. The app itself is clean, intuitive, and does exactly what we need without feeling overcomplicated. Overall it just feels like a well-thought-out product with a founder who actually cares.

From the first time meeting Vohara until launching our loyalty program, he and the Ethos team answered all my questions answered and ensured our program was launched to our standards. The onboarding process was simple and what stood out compared to the previous loyalty program I used was the variety of rewards I could offer to customers. All in all, I'm happy with the app!

We recently switched to ethos after struggling with our loyalty program before, and the difference has been huge. Setup was quick and the platform is really easy to use. We especially love how simple it is to run contests, giveaways, and polls. It’s helped us engage with customers while learning more about them at the same time. In just two weeks we added 54 new members to the program. Maddie and the team were also amazing during setup and answered all of our questions quickly. Highly recommend!

We are committed to being community-led but, like most start-ups, we have to balance budget or capacity restraints when it comes to hosting events. Ethos has helped bridge that gap by helping us connect with our community online. The biggest value we’ve seen so far: - a central hub to engage with our community - the ability to reward our early adopters for in their input and loyalty - the ability to collect, share and reward authentic ugc from people who actually love the product and what we're building - avoiding the hail mary approach of advertised discounts to attract new customers Also, Maddie and the team made onboarding a breeze - kudos!

Ethos is a great loyalty/rewards app and the onboarding experience is extremely smooth! The team behind the app is amazing as well and I highly recommend it.

Ethos and the Ethos team has been incredible & super hands on and have made the process super seamless for the team and I. The UI is also really user friendly!

Best loyalty platform we’ve used (and we’ve tried a few) We’ve tested multiple loyalty and referral apps over the years, and Ethos is the first one that actually feels like it was built for modern DTC brands. What stands out immediately is how complete the platform is. It’s not just points and referrals. You can run tiers, exclusive access, UGC, contests, and more all in one place. It replaced several tools for us, which simplified our stack and saved cost. Setup was straightforward, but the real differentiator is the team. Their onboarding and ongoing support is hands-on in a way you don’t typically get with Shopify apps. They’re proactive, responsive, and actually think with you on strategy, not just implementation. That alone makes a big difference. From a retention standpoint, it gives you way more flexibility to build something that actually matches your brand instead of a generic points program. The customization and ability to create a premium experience is a huge unlock. If I had to give one piece of feedback, it would be that like any robust platform, there’s a lot you can do. You need to be intentional about how you design your program so it doesn’t get overcomplicated. Overall, Ethos feels less like an app and more like a retention partner. If you’re serious about LTV and building a brand-driven loyalty experience, it’s a no-brainer.

Exactly what I needed in a loyalty app and then-some. The team at Ethos went above and beyond to get us up and running and continue to be great partners with their amazing customer support:

The Ethos team have been excellent and hands on from onboarding, and it has enabled us to better engage with the communities that mean the most to us. We manage our crowdfunding investors through Ethos. Their solution is frictionless and native to our brand. Awesome app, specialist team.

Ethos Team has been extremely helpful through the onboarding process. It really is a great loyalty program. We just launched and currently in the process of getting our customers onboard but overall good experience thus far.

The team has been super helpful, attentive and knowledgeable in setting everything up and helping us through the process. It's a great product and it seems that more great things are coming!

Working with Ethos has been an exceptional experience!! Their platform is extremely user friendly and quick to set up. I was able to launch my loyalty program within a few weeks of getting started! The level of service is also amazing - they are so quick to respond and answer questions or help you make changes! Highly recommend!!!

I switched to Ethos after wasting months (and way too much money) on another app that promised everything but didn't deliver much, constant issues and zero support after onboarding. Ethos has been a total game-changer. The features are actually useful, simple to set up, and feel completely up to date with what modern stores need. In addition to the perks of the app, what really stands out is the customer service: it's fast, helpful, and genuinely invested in helping you succeed. I highly recommend it to anyone tired of overpriced apps with poor support. Ethos does what it says, and does it well.

The ethos team has been exceptional in helping us establish and build a loyalty program with the right balance between simplicity and power. They have supported us every step of the way and really care about ensuring our KPI's are supported and successful and are intentional at bringing new ideas to the table.

Switching to Ethos has been one of the best decisions we’ve made for our loyalty and acquisition program. After working with one of the “big name” providers, the difference in customer service has been night and day. With our previous provider, once they signed us up and got our money, we rarely heard from them again unless we reached out with a problem. Ethos is the complete opposite—they proactively check in, monitor our progress, and ask questions like, “Hey, we noticed you haven’t launched yet. Is there anything we can do to help?” That kind of follow-up has been instrumental in actually getting our program launched and making sure we’re set up for success. They’ve also taken our feedback seriously. When we mentioned that the apps web design wasn’t aligned our brand image, they didn’t just make a note for “future consideration”—they added it to their development cycle, updated the platform, and didn’t charge us a dime while we waited. That attention to detail and willingness to adapt has helped bring our vision to life and made their product even better. The platform is incredibly easy to use, and knowing we have a partner that listens, follows up, and evolves alongside us gives us real confidence in our long-term success. Ethos isn’t just a vendor. They’re a true partner, and I can’t recommend them enough.

Ethos has been easy and seamless from the start. The team brought great ideas and have helped create a unique rewards portal for our customers. Highly recommend this team and their ability to help us solve problems by consistently bringing us solutions and new ideas.

An amazing team to work with. We're building out our Loyalty and Community experience with Ethos. Things I like best: there's a ton of ways to reward customers and it helps us as a small growing brand to find new customers who are ready to contribute and support us. Special shoutout to the team!! Thanks

Vohara and team have been excellent in supporting our onboarding and ethos is a wonderful loyalty platform for a growing brand like Wild Orchard. Thanks for all your help and looking forward to growing together!

Building out our loyalty/rewards program was super seamless with the Ethos team. The teams support and white glove service has been incredible! Ethos is always rolling out new perks and benefits which is always exciting to look forward to. If you're looking for a custom loyalty solution Ethos is it!

From the very beginning, the ETHOS team has demonstrated patience, professionalism, and deep care in helping us bring our loyalty program vision to life. We’re excited about how the program will integrate our client's shopping experience and about the development of the platform's back end! A special thank you to Vohara and Maddie for their unwavering support, clear communication, and positive input at every step of the process. Whether it was answering questions, making updates, or simply being available when we needed them, their dedication made all the difference :) - The MSP Team

Highly Recommend ethos—a perfect fit for our minimalist brand. We needed a loyalty platform that could match our aesthetic and values of the KONZUK brand without overwhelming our carefully curated customer experience. Ethos delivered exactly that. What struck us immediately was the genuinely personal support from the ethos team. Rather than getting cookie-cutter responses, they took time to understand KONZUK's unique position in the handcrafted jewelry and design space. The onboarding felt more like working with a trusted partner than just another app vendor. The setup was surprisingly smooth and it integrated seamlessly with other apps we use, like Judge.me. No conflicts, no design breaks, no headaches. For a small team like ours, this kind of effortless integration saves precious time we can spend on what we do best. Though we've just launched our program, we're already seeing why loyalty programs are powerful for niche brands like ours. It naturally encourages customers to build their collections over time, and more importantly, helps us build a community of people who truly appreciate craftsmanship and intentional design rather than just processing transactions. In our industry, personal recommendations carry enormous weight, and understanding what our most loyal customers love helps us create pieces that resonate and make more informed decisions. The Bottom Line — ethos feels like it was built for brands that care about the details - just like we do. The platform is clean, the support is genuine, and the setup process respected our time. For handcrafted brands looking to deepen customer relationships without compromising their aesthetic, this is the right choice. We already look forward to seeing how our community grows with this important tool.

We are so happy ethos. It allows our company to get more engagement with our customers. We are making more sales. In addition, the customer service from Ethos is good and they will help implement.

ethos does a great job of taking loyalty to the next level with truly engaging and community building features. The team is also extremely responsive, helpful and open to new feature requests.

Ethos Has Been Transformative for Our Business! Ethos has been absolutely amazing for our rewards program. The app works flawlessly, and the support is even better than the technology itself - which is saying something! Our previous rewards program was complicated to use and support was genuinely awful. The contrast with Ethos couldn't be more dramatic. What makes Ethos stand out: Simplicity: So easy and straightforward to implement and use Responsive Support: Immediate, comprehensive help whenever needed Personal Touch: Their team delivers support with such a great attitude - it feels personal, which I love in today's transaction-driven world where impersonal interactions have become the norm The personalized service we've received has been refreshing. Their team takes the time to understand our specific needs rather than providing generic solutions. A huge thumbs up and all the stars we can give! If you're considering a rewards program that actually works while providing exceptional support, Ethos is the clear choice.

Incredibly responsive team and roadmap. The solution has worked flawlessly for us, within weeks of launch we are already seeing a positive ROI after a very easy implementation process.

Fantastic experience from our initial brainstorming call to our program launch. Really appreciate the diligence and responsiveness of the team, and their recommendations are truly helpful in setting scope for launch. Totally recommend.

This app has been a game changer for our brand.
 It’s helped us create unique and exciting experiences for our most loyal customers while rewarding them for their ongoing support. From exclusive access to special perks, we’ve been able to deepen our customer relationships in a way that feels authentic and impactful. Highly recommend for any brand looking to build true loyalty!

Big fans of Ethos. It's helped make an easy community program, testing loyalty and rewards for our socks. The team is so exceptional to work with, as well- feel like they're an extension of our team. The pricing is perfect for small businesses like ours, and the platform is seriously great. No notes, do not hesitate if you're looking to build loyalty programs seamlessly and with ease!

The team at ethos had been great! The platform is constantly improving, and they welcome feedback. So far haven't had any issues with the tech, and the account manager is responsive, friendly and knowledgable. We like that the program isn't just about sending out discounts here, there and everywhere, but that there are additional capabilities. Feel like it's more a partnership, rather than just an app.

Love the team at Ethos! They helped us get our Loyalty program going from the ground up. They've also been super responsive to new ideas and troubleshooting. Highly recommend them as a partner for your loyalty marketing!

At first, I thought Ethos was too good to be true for the pricing and services it offers—but it’s all good! The onboarding process was what sold me. Seeing Vohara bring my vision to life was a game-changer. Yes, Ethos has all of the perks of other loyalty programs but what makes them stand out is being personable and hands-on. I didn’t expect such consistent support after the initial setup, but Maddie has been incredible. We meet regularly to discuss progress and updates, which keeps everything moving smoothly. Although it’s called a loyalty program, I feel proud of the community building it has inspired me to create. It’s exciting to see everything coming together in one place. I’m especially grateful to Vohara and Maddie for believing in my vision for my business. This experience has been inspiring, and I’m excited to see the growth of my business in the year ahead!

Ethos has been a highly custom, amazing loyalty platform. Vohara and Maddie have made the Ethos implementation quick and seamless for our store. Their knowledge base and white glove customer service has been 10/10. I cannot wait to see our customers interact with this new addition.

The team is truly incredible. They have helped ten-fold in getting our Customer Ambassador Program launched and have worked endlessly to make sure we are happy with all of the features. We are now so excited to see how our customers respond to all of the features. 5 star app!