Stape Conversion Tracking
by Stape · launched
View in Shopify App Store ↗Reviews (43)
MISLEADING PRICING GUIDANCE The pricing page tells you to use your GA4 event count to estimate which plan you’ll need. We followed that guidance, signed up and paid a developer to set everything up - only to discover Stape was counting around 8× as many events as GA4. Support then explained that an accurate estimate requires checks in developer mode, that counts vary by page and setup, and that bots can inflate the numbers. Those limitations should be clearly explained upfront, before customers commit time and money. Our actual plan costs twice what we expected based on their own pricing guidance.
This app is frustrating. We are trying to give access to our tech team to implement but dont see any option to grant them access. We also will like to upgrade to the paid version but cant seem to find that either
Be careful when using the Stape Custom Loader via Shopify Custom Pixel. In my setup, the loader injects the Web GTM container 5–8 seconds after page load, which causes serious issues: - First page_view and session_start can be missed - Campaign parameters (gclid / utm) may be lost - Consent Mode v2 default signals are sent too late - Google reports missing ad_personalization - Attribution and remarketing performance is negatively affected Consent Mode v2 requires consent defaults to run before any Google tags initialize, which is not possible with this delayed injection. When I moved GTM back to , all consent and attribution issues disappeared. Recommendation: Load the Web GTM container in and use Shopify Custom Pixel only for checkout / purchase events. Do not rely on Custom Loader for primary container injection if you care about data quality and consent compliance
Developer reply ·
Thanks for sharing your feedback, and sorry for the trouble this caused. You’re right that there was a bug affecting Custom Loader on checkout pages, and we’ve already fixed it. If you’re willing, please try again and let us know whether everything works as expected now. Regarding consent, the app has nothing to do with consent pushes and does not influence them. If anything still isn’t working properly, please contact our support team. We’ll investigate and help you resolve it as quickly as possible.
Best tracking app in the world. Stapers are the leading tracking experts and offer the most unparalleled service currently available in the client-side and, especially, server-side GTM tracking world. I highly recommend anyone looking to improve their tracking and advertising skills to install this app. Despite being free, it beats all the apps that charge disproportionately high tiers to offer subpar services and inaccurate tracking.
Be aware!! After going through the complete setup over 10x times, the performance Google Ads tracking has now completely stopped leaving me with no data! Additionally the Stape setup requires you to delete all other client based tracking pixel in order to work somehow properly. ( This Risk i was not aware of leaving me with no proper tracking system now, a total nightmare!) ->SGTM Tracking Performance is exremly fragile and the Stape system is not really user friendly unless you are a web developer. The Tracking doesnt work anymore and has been declining causing damage to my ad campaigns and my revenue for weeks. Since using Stape i loose money due to unclean tracking data and too much instability in the tracking system. ->When reaching out to support: Worst Service Ive seen so far. If you contact the support they'll reject your request immediately and avoid a feedback in clear need. The need of the customer is not heard causing frustration. They redirect you to "Stape Care" which can (maybe help) but you'll have to pay USD900 to get it done.. If a support system which is needed in case of failure and issues, wants 900USD for checking your screenshots, then this System is not build to improve or optimze the customer needs! For now, ive never been so frustrated using an app, and I canNOT recommend using it.
We set up SST with Stape and we are super happy with their App and overall service! They have a great solution for Shopify with their template galleries. You can manage the tracking implementation on your own even if you are not a dev.
Be careful when you cancel, they won't stop billing
Developer reply ·
Greetings, the application itself is free and is no associated with any charges. The subscription you are probably referring to can be canceled at any time in your account on stape.io
Custom pixel isn't working
Developer reply ·
Hello and thank you for your feedback. If you have any troubles using the app you can reach out to our support or check out the related documentation. We can assure you the custom pixel does work.
This solution work very well, great support and settings dashboard.
Stape Server GTM is difficult to configure without technical expertise, and after multiple attempts, I was still unable to get it working. Although the app is free, I cannot recommend it based on my experience.
We’ve just finished setting up server-side tracking using Stape, and honestly, it’s been a game changer. The support team, the agency, everyone involved — incredibly professional, kind, and always helpful. You can tell they care. Not surprised at all that Meta’s Marketing Pro team recommends them. Stape is a real bridge between your website, Google, and your sales channels. It collects and enriches data, then sends it exactly where it needs to go — reliably and in line with the latest privacy standards. In a world full of ad blockers and strict browsers, this makes a huge difference. Plus, it’s way more affordable than going through Google Cloud directly, and the setup is almost plug-and-play. Support replies are fast and spot-on. Can’t recommend them enough. Thanks again.
Desintalei o stape e agora preciso que me ajudem a restaurar minha configuração anterios, eliminando todos os scripts do stape. Não recebi resposta :(
Developer reply ·
Hello, Thanks for your feedback! To remove Stape app and all dependent scripts you need to remove the app itself and delete the custom web pixel with code snippet mentioned under the dataLayer tab of the Stape app in the Shopify Settings -> Customer events section (if you have created one). If you are still facing issues with Stape app loading its scripts please reach out to support@stape.io for further assistance, we'll be happy to help!
The staff listen to feedback and add new functions / fix bugs.
All work good, but now i can't track the purchase event, i also implement the additional code in the checkout settings.
Developer reply ·
Hello, Thanks for your feedback! There is a separate checkbox under the dataLayer tab that will push purchase_stape dataLayer event if you have switched to the new order status page extensibility. This should help. But please let us know if you are still facing the issue at support@stape.io.
I am hopeful it works but we could not find information on adding ecom data layer or webhooks. Where would we find all that information? If it would be clearer and provided all works you would have gotten more stars.
Developer reply ·
Hello, Thanks for your feedback. The app has two dedicated tabs for what you are seeking: 1. DataLayer 2. Webhooks both just need a checkbox to be enabled as is reflected in the screenshots (see ones with huge numbers 2 and 3) If you encounter difficulties, you can always contact us at support@stape.io