Klaviyo: Email Marketing & SMS

good

Update* After our feedback, Klaviyo team reached out to us and solved our problem. Hope they solve this problem for everyone. Thank you Klaviyo team. If giving this app 0 stars were possible, we would seriously consider it. Seems like entire system built to rip you off. We paused our use of Klaviyo for a while. When we returned, our paid plan had been deactivated, which was understandable. However, we then encountered a billing loop that made it impossible to clean up our account without first paying for profiles we do not intend to use. Here is the issue: 1. Without an active plan, we cannot suppress profiles manually, in bulk, or through the API. 2. We also cannot reactivate the account on the free plan because the number of active profiles exceeds the free-tier limit. 3. The only option presented is to purchase a paid plan covering the entire existing profile count first, even though the purpose of reactivating the account is to suppress inactive profiles and reduce that count. 4. If we pay for the oversized plan, suppress the profiles, and then downgrade, the initial payment is not refunded or credited toward future invoices. 5. We also tested bulk suppression through the API. The API accepted the request and marked the job as complete, but all profiles were skipped: * Total count: 100 * Completed count: 0 * Skipped count: 100 6. We found similar reports in Klaviyo’s community forums, but we could not find a practical self-service solution. 7. Access to customer support is also restricted without an active paid plan, which makes resolving the issue even more difficult. This creates a frustrating circular problem: we cannot suppress profiles without reactivating the account, and we cannot reactivate the account without first paying for profiles we specifically want to suppress. Requiring customers to pay for an oversized plan before allowing them to remove inactive profiles feels unfair and unnecessarily restrictive. Businesses should not have to pay a substantial fee simply to regain access to basic account-cleanup tools.

Great service, but it's just a bit expensive compared to competitors, nonetheless, still use them. Their app suite is amazing.....

ogni tanto hai i suoi bug, ma per il resto è TOP

Use it across all of our brands. Great tool - It is a commodity though. Don't get too high on your horse Klayvio execs & board - there are other platforms. Their recent price increases have caused us to start looking at other email marketing vendors. Remember your customers - Not your share price.

Works

Love the app, buts somehow expensive

Strong marketing capabilities and automation, but improvements in event tracking reliability, documentation, templates, and customer support would make the platform significantly better for growing ecommerce brands.

Klaviyo offers a ton of great features and powerful tools, especially for building flows and creating segments. The in-app designer is stable, intuitive, and easy to work with, and the documentation is clear and helpful when you need guidance. I’ve found the platform overall very easy to use, and I really enjoy the classes — they’re informative and well done. The CSM reps I’ve worked with have also been very helpful.

I do love Klaviyo, I wish there wa s mobile app, even if it was for just email campaigns

Their customer service is excellent! Really knowledgeable and are willing to spend more time explaining more complex topics. Their response is also very prompt.

No complaints aside from the mismatch between the cost and my ability to use it. At $80/month it shouldn't be hard to recoup that investment, but it will involve extra work. I haven't had time to put it to real use. After months of paying for a plan I wasn't using I canceled 2 days after the renewal, and had to jump through minor hoops to get a refund. I think such cases should be automatic and unquestioned by ALL companies, but thank you anyway, Klaviyo.

app inizialmente un po complicata, poi ci fai la mano, ci devi stare un pò

Klaviyo is likely the best email-focused CRM available today. If you aren't tech-savvy then you will struggle to use it. It is a deeply complex, and deeply powerful, software. Your business will benefit massively, but only if you dedicate an employee time to understand and use it well. They do, sadly, use generative AI. If they committed to ditching generative AI, as all companies should, then they would get 5 stars.

Klaviyo is great and easy to use. The only thing I will say is when they do updates, really helpful features tend to disappear, which is slightly annoying. Thats the only reason its not 5 star

User friendly, nice email designs, great integrations, fast customer service.

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Great

Update: Klaviyo reached out and resolve the issue; I am giving 4 stars to reflect the resolution. Thanks. -- I subscribed paid plan on last Sunday for $100. I requested for a refund as I realized their UI isn't intuitive and they charge way more than other companies and I have not used for a single day. They just send me an email with their policy saying that they will NOT refund the money even after I explained to their support and the time of contact was within 5 mins of subscription. So tell me anyone who do not agree that this is their tactics that they want to suck all the money they can from new eCommerce store owners like me. Their support is poor and their product isn't as high performing like other people saids, and that's why they have no refund policy. If you are new to eCom business owners, I strongly advise you to stay away from Klaviyo, who does not give a dame about their customers or potential customers. They don't give money back for any reason, even if you have rigimate reason and contact you right away. Please don't get the idea of where people use for half of month and asking for a refund. I requested a refund 5 minutes after I realized their plan wouldn't work for my business. Be aware of this company who will suck your money out of you every chance they get. I would highly recommend Omnisend over Klaviyo and I would stop people from using Klaviyo. Amazed by their lack of professionalism and their policy who doesn't give a damn about people. 0 Star for this institute.

Birgt viel Potenzial und ist übersichtlich gestaltet

Once you get it set up it's fantastic. If you're setting up your email marketing for the FIRST time, it will be much easier for you. If your technical experience is more limited and/or you're migrating from another ESP (mailchimp, etc.) just be forewarned, that things are NOT as plug-and-play as the Klaviyo sales people would like you to believe. PROS: There is extensive klaviyo documentation on everything (but it's also a bit overwhelming). Once you're on a paid plan you have 24/7 chat support which has mostly been really helpful. There's an app/integration for almost everything - from reviews to rewards, etc. We were able to drop a couple of our paid apps and put those funds towards klaviyo which was great. On the surface, the Email builder looks a lot like Mailchimp's, so I didn't expect to be too impressed. HOWEVER, it actually works SO. MUCH. BETTER. It really shines when it comes to customizing between desktop and mobile emails. (huzzah!) CONS: If you (or your client) hasn't been SUPER organized about their email automations (flows), tags, etc., it can be a lot of work to organize all that in preparation to migrate. Also, I don't think the onboarding instructions are a great as they could be. They try and get you all synced and integrated right away, but that can lead to missteps. There are also quite a few technical steps to go through. While they try and make it as painless as possible, if you're new to this or thinking you're gonna get it all done in a day, you may find yourself a bit overwhelmed. FINAL WORDS / PSA: 1) DO NOT SYNC YOUR CURRENT ESP (mailchimp, etc) with Klaviyo until AFTER you've done your list hygeine!! Lol - 2) Unless you have a simple list and minimal flows, don't expect to get this all done in a day. Give yourself time and grace, especially if this isn't your wheelhouse. I've worked in at least a dozen ESP's over the past decade and I found this to be more of a challenge than I expected. That said, i'm SO GLAD we've made the move!

effortless sales thx

Ótima opção pra quem quer fazer um e-mail marketing, já uso tem um tempo.

Great tool, excellent customer support. A lot of technical things to learn before you can effectively use it for the best results. But it seems there is a solution to almost every issue that occurs. Email deliverability is especially tricky, but there a many great tools provided by Klaviyo.

If there was a mobile app...an easy 5 stars

I love Klaviyo as a tool. but a few things are a pain in the ass. in Switzerland we do have more than one language. or if you act globally you face the same problem once you add more languages to your shopify account. product feeds from shopify are only possible in one language. and that decreases our productivity greatly. furthermore there could be more explanation with property fields. especially with "Skipped" profiles in flows or campaigns. why are they skipped requires a lot of research to figure out. that could be done better. the new interface since 2024 (text editing): you made it worse. you have to click like a hundred times to change text. that is really anoying. before you had that simple editor box (it was a little small but worked). way better. lastly: I would highly appreciate if sms services would be available globally. I have so many ideas.

Pour l'instant, je n'ai pas encore fait d'email marketing ni de SMS marketing. J'essaie de bien prendre en main l'application avant de me lancer surtout qu'elle est entièrement en anglais.

Having used Klaviyo with Shopify Plus storefronts starting in 2019, I can certainly speak to both Klaviyo's current functionality and their track record of always improving. There are a few circumstances in which advanced functionality requested of me wasn't available through Klaviyo, but on the whole when working with Shopify as the storefront Klaviyo is almost more like a built-in solution than an add-on app with how tight & aligned the integration is. Advanced, store-specific asks have been possible through their developer documentation and in-house custom builds, and we're also very grateful to have a responsive, helpful CSM who advocates for our business needs when we want to innovate within the channel. No technology is perfect, but I've been able to see Klaviyo constantly improve which speaks to the tool's strength in build, support and commitment to its customers.

Klaviyo is an essential tool. I like how easy creating emails is. On the flip side, I wish you could upload larger images (mine get rejected) within the email campaigns. Also, it's a bit tricky playing with formatting inside of emails (bold, italics, keeping the font when you paste text). Lastly, the pricing feels opportunistic the second you squeak past their levels they send you a charge for more. I'm not leaving Klaviyo but I'm also not jumping for joy or telling my friends they MUST use this email software.

There is a big email Google change by Feb 1st, 2024 so various things needed to be done . This time I found the Klavyio team very responsive, sending me help info and answering my questions which was very helpful, as I am not a tecky person at all. Normally Klavyio team answers swiftly, depending how busy they are. I recommend this platform but not always super easy to use for untecky people. At first I got concrete help to set it all up because reading lots of articles of "how to" is not always easy and time consuming when you want direct, things done swiftly.

A little rocky of a start in the learning process. I think It's a great process but scheduling in time to really understand the interface is important and an investment. Would recommend for serious entrepreneurs

Take me a bit of time to learn all the features in the app, but overall, Klaviyo is a great tool for email marketing, I was able to make Pop-up Forms and create Email Flows very easily as a beginner. Highly recommended!

Its a great tool! make your life easy as soon as you create segment and export it to FB, it updates by itself, the only issue is that for me its not 5 stars yet, its that I cant integrate the segment/list to tiktok ad manager or twitter ad manager. I hope when that happen, I would like to be notify or at least be on the trial program.

Update! Changing this rating from 1 star to 4 because their customer service was TOP NOTCH! Thankfully the reviews about their customer service being "non-existent" were not the case for me. I was VERY impressed with how quickly and attentive they were to my issue. I was locked out of this app with no notice. On the login page Klaviyo says they will send a code to my email, but no code every arrives. I have used Klaviyo for almost a year with no issues, but this started on 1/16/23. I just read all the one star reviews, and this seems to be a very common issue. Hoping that customer service isn't as bad as everyone says it is.

Klaviyo is a great tool for people who really really really want to spend a lot of time getting into the data weeds with their store. I used Klaviyo for nearly two years and, honestly, I never got my money's worth simply because I just didn't have the time to make it worth my while. It is, after all, pretty dang pricey if you have luck growing your list. I know, I know, if you watch reviews, there isn't a single reviewer who doesn't agree that it's the "best" email marketing app on the market ... The reality is that this tool is probably more than most small businesses need. Customer service was always helpful. Me, I'm looking for something less robust and cheaper because I never had any luck growing my email list.

Klaviyo has been fantastic growth and revenue tool for our store. Great all around product. The summer release of the email editing interface changes are the only knock to 4 stars verses 5 stars. Some aspects of the new editor interface are a step forward while several seemed rushed and not as successful and easy to use as previously.

Very nice templates. And easy with drag and drop to edit. There is a learning curve, that can take some time and effort, but they have really good academy classes to watch. I am still figuring out some of the issues in the editor itself, but I am learning.

We have been using Klaviyo for a while now and this app works well for us. Now it does integrate with Loox reviews too. They keep increasing prices though, hence the 4-star

Stade 1 : facile d'utilisation malgré quelques bugs dans les enregistrements des modifications entre version PC & mobile lors de la création de la newsletter. à suivre...

So far so good. Just sent my 1st email, I'm still learning the tools. I'll have to do a mor extensive review soon.

Worth a try. A esstential tool to reach out customers and get them reengaed. I am trying it and advise fellow Shopifians to do the same.

Hello I left a bad review as I didn't manage to get support, then they contacted me and explained that they had an higer number of request this last days, so they gave me a fantastic support to fix my issue. Thank you again Tracy for your great support. The app is anyway very very good, maybe a little old style design, I can't compare with others, but I chosed it because of the features it has.

I gave the app 4 stars because today is my first day using this. It does take me a little bit of time to figure it out but its not that hard that ypu cant get it. I just sent out my first campaign so crossing fingers this works. I love how easily it integrated to my shopify store. I mostly love that its free for those of us that are starting out

I come from Mailchimp and the level of integration you receive from Klaviyo compared to Mailchimp when working with Shopify is way better.

Klaviyo is a great combination of features that make segmentation, email building, automation creation, and customer management all user-friendly, intuitive and convenient. I wish there were more capabilities for analyzing segments and campaigns post-send, but their analytics are more advanced and accessible than the other messaging softwares I use in for my job.

Très bien , il faut qd meme un peu de temps pour bien prendre la machine en main .. je regrette juste que la gestion de la langue ne soit pas intégré . par exemple que si le visiteur de mon site séléctionne la langue allemande , et bien que j'ai un trigger qui redirige vers mon contenu écrit en allemand !

Al principio me costó un poco hacerme con la aplicación y en como ir configurando los mails y campañas, pero poco a poco se ha ido haciendo mas intuitivo y vale la pena. No conectaba con las listas de suscriptores y clientes y podia enviar campañas, una vez solucionado, todo genial ya que tiene muchas plantillas para realizar esas campañas. Sirve muy bien para realizar un seguimiento de los carros abandonados etc,.

We switched to Klaviyo from another automated email subscription service that we were unable to move forward with. After initial setup we were immediately able to start sending out emails with no problems. We are still learning how to use this application and we still have questions but the staff has been helpful in steering us in the right direction. It is a little more complicated for a beginner but once you get past the basics it does a lot that our last program couldn't dream of doing. 4 1/2 start wold be more appropriate. Very happy so far!

I just switched from Mailchimp and this is way better. The only thing I liked better about Mailchimp was the price, but Klaviyo integrates much better with Shopify. So far I find it easier to automate flows, collect data, and design e-mails for scheduled sending.

Loving Klaviyo! It's a bit overwhelming at first, but there are lots of video tutorials out there to get you going. Love that it's free to start with, until your list has grown. By then, you should be able to afford to pay for it!

I think it's very user friendly. Simple to set up and create emails. I do wish the amount of people on the free plan was more than 250. But it's better than a lot of other free email apps.

I found this app through a YouTube channel and decided to give it a try. I love it!!! In the beginning its a bit overwhelming to setup but once I watched a YouTube video that walked me through step by step on how to use it I was off to the races. Before this, I was using MailChimp but definitely prefer Klaviyo better. My emails look alot more professional amd I can do SMS messages and create my website pop-up all from one site, which I love the most!!

Easy to use, better than any I have seen. I am a total beginner and sent a pro email campaign with ease. Its really pricey though. Other than that, its amazing!

I have some difficulties with certain things, but overall Klayvio is really easy to use and their customer support is quite responsive.

Great app to get started. It is a little complicated to grasp at first but once you get the hang of it. It works well and it is free to start..

App muy satisfactoria, se entiende perfectamente para poder elaborar un correo las plantillas se adaptan

Update 6/9 I'm incredibly grateful to one of the support agents (Matt) who has helped me night and day since Sunday and even worked in the evenings after work hours to help me resolve this. My campaigns are now functioning as they should, but the Klaviyo popup is still showing an error message on my website when people try to sign up. I'm waiting on the development team to send an update as I've been told they are working on fixing it. I also have been told from outside sources that Klaviyo used to have amazing support but they grew too fast and are having trouble training qualified people for their support team to keep up with their growth, which makes sense. Hopefully they can hire more people like Matt who gets the job done. Update 6/8 is that they reached out to me and are helping get it all fixed. Fortunately there is one support agent who has really saved the day for me. Still waiting to get it functioning correctly but he helped me with some of the main problems. Hopefully the problem with the popup will be fixed by their dev team soon. I love this app in theory, and their people are generally really nice. But it is really difficult to achieve anything due to their refusal to do onboarding phone support. After several weeks I have spent countless hours trying to get my campaigns live and working correctly. Support people are really trying to help but the results are not there. Nothing is working like it should. I've been studying their guides night and day, literally it is all I have done. But it doesn't have complete information so you are left stuck with no answers. The worst part is that support people are nice but not fully trained themselves, so they give you the wrong solution that doesn't work. Weekend support is MIA. I have written 5 times to support this weekend and no response. Nothing is working. I've lost thousands of dollars in lost revenue due to the delay in being able to get my campaigns functioning correctly. So frustrated.

This app does most of what we need. It has great metrics and tracking, integrations, and have had good support. We have multiple accounts to manage our different stores so it would be great if we could integrate under one account. But, we're quite happy with the app.

It's great, very easy to use and set up. The annoying thing is the slow customer service. it takes 24 hours to get a reply. A live chat would give it 5 stars. The training videos are great but just a bit long when you want to just get set up quickly. Overall a great experience so far!

So far, so good! Great tool to start with. In comparison to others, Klayvio is the best of them all. Take advantage of the free version just to see the results and you'll be a paying customer in no time

It seems to work great, once you figure it out :) I had a hard time distinguishing between a few things but I read up on it and it seems to work so far!

We have just started on email marketing, and the Klaviyo app is excellent to use. Feature rich in every sense, and intuitive to work with.

I was a bit apprehensive about using Klaviyo after reading some of the 1-star reviews. After looking around, I figured I'd give them a try anyway, so far so good. My advice is to attend the webinars it'll help with an understanding of the platform.

Very happy with Klaviyo since moving over from Mailchimp. The migration was easy, creating flows and my first campaign done within two days. Really like it so far! Recommend

I just started using it and love it so far! Very easy to use, nice templates and great data analysis.

The quality of their customer support is excellent and i would recommend this app to other merchants because of this. Reliable support can be crucial when trying to integrate any app to Shopify. Many thanks www.siriustechnologies.ca

I Used this app to send my first email marketing campaign and it was super easy using this platform!! Thank you to the awesome phone rep from shopify who suggested to download it!

Pour l'instant tout va bien, même pour un novice comme moi. J'ai tatonné quelques heures pour configurer un minimum. j'affinerais après...bref à essayer.

Un must mais qui demande de la patience pour le prendre en main car on peu vite se faire surprendre par des réglages qui ne sont pas activé!!! Je recommande.

Very good app. I am always amazed at how well I can segment our lists. It's super hi tech and yet really easy to use. Really impressive and a total game changer! The only reason I gave them 4 stars is because of their customer support. It's pretty slow. They will always get back to you, but it can take a while. I wish they had phone support or at least faster email support. You guys need to work on this!

Software is good, but support is mostly useless, sometime i wonder if they read the mail, you got to send 2-3 mails to get a tech to really answer your question and help you most of the time. So : +software, ux , price - If you aren't yourself a tech, be carefull, support is worst than you.

Just started with this yesterday. Seems to be a nice app. Takes a little getting used to at setup. Sent out my first email campaign for this holiday season. Let's see what happens. As I seem to have just over 400 people who I can send emails too, I have sent to about 240 as on the free version I am allowed only 250 emails, I think. Sending to over 250 is chargeable. Definitely worth a try. Will decide how to proceed after I see the results.

Very useful app, so far so good. The UI could be a little more user-friendly when selecting, managing or editing flows etc. Nevertheless, definitely worth installing!