Lifetimely Profit Analytics
by Lifetimely
View in Shopify App Store ↗Reviews (562)
Been using Lifetimely for about 6 years now and it’s the one app I’d genuinely fight to keep. We’re a repeat purchase business so LTV and cohort data is everything, and this is where we get it. It’s how we set CAC targets, it’s what goes in front of the board, and it’s where I look first when something feels off. The bit that matters most is the numbers are right. P&L with proper COGS and ad spend pulled in means I’m seeing actual contribution margin, not Shopify’s idea of revenue. Spend figures match Meta to the penny. Repurchase rate and time between orders have done more for our email and SMS flows than anything else we use. It’s got better every year without turning into a bloated mess, which is rare. Support’s quick and actually knows the product. If people buy from you more than once, install it.
We've used Lifetimely for many years. It's a great tool for keeping a consistent eye on your numbers and diving into what is driving retention and LTV. The tool is very visual and easy to understand, we would recommend!
Lifetimely is a powerful tool for our business - we've used it for a number of years and it has added lots of new features in that time which have made it even more useful. To be honest, we don't use it to its full potential - there is a lot it can do and we haven't even begun to make the most of it. That said, they are proactive in reaching out to tell you about new features and speak to you about what it can do - if you are wanting a clear look at data from your ecommerce store that also then provides you with actions you can take to utilise that information, then Lifetimely is a no-brainer
Really great way to look at multi-platform data and customize your dashboards for useful metrics. I use it every day
Developer reply ·
Thanks so much for the nice words, Tini Lux! We're so happy to have you on Lifetimely, and love that you use it every day. 💚 Next time you're in there, the Profit Agent is worth a look if you haven't tried it yet. It's a quick way to dig into your multi-platform numbers just by asking: https://help.useamp.com/article/1414-profit-agent-full-capabilities-overview Thanks again! Lifetimely
Developer reply ·
Really appreciate the 5 stars, Abbott Lyon! 💚
My experience has been overall positive so far. I am still working on optimizing our setup and integrations, but so far it's been very easy to use. Shout-out to Manny in customer support, they quickly and easily helped me out when I ran into a roadblock.
Developer reply ·
Aw, thank you, Act+Acre! We're so happy to have you on Lifetimely, and we'll make sure Manny sees this because it will absolutely make his day. 💚 A fun one to peek at while you fine-tune your setup is Custom Costs, which helps you get your numbers just right: https://help.useamp.com/article/692-what-are-custom-costs Thanks so much! Lifetimely
Developer reply ·
Thanks a lot, The Longevity Store! 💚
This app does an excellent job of extracting important data from Shopify that the default reporting just does not do. With the MCP server setup you can prompt it easily and use the data within AI agent projects in informative ways.
I am a huge fan of Lifetimely, the data it provides is the incredibly seful for evaluating our marketing and acquisition efforts as well as the overall health of the business. As a multi-brand owner/operator, I think it is on the must have list for any growing ecom/cpg brand! I also have to give a special shoutout for the quality of support and customer care they provide - it s top notch.
We've been using Lifetimely for 4 years now and we love it. Great for cohort analysis and they now have lots of great integrations like claude and SKIO
Developer reply ·
Thanks so much for the sweet words, ASUVI, and for 4 awesome years together! We're so happy to have you on Lifetimely. 💚 In case it's helpful, if you haven't tried the Profit Agent yet, it's a great way to dig into your subscription data just by asking it what you want to know: https://help.useamp.com/article/1414-profit-agent-full-capabilities-overview Thanks again! Lifetimely
Works well as a channel specific P&L for shopify
Developer reply ·
Thanks so much for the nice words, Sterling Forever! We're so happy to have you on Lifetimely. 💚 In case it's helpful, Custom Metrics is great for P&L fans. You can build your own formulas from your store's data: https://help.useamp.com/article/1090-custom-metrics-walkthrough Thanks again! Lifetimely
Been my top-used app since I installed it years ago. Routinely gives me actionable insights and is the one app I check multiple times per day. Keep up the great work!
Lifetimely is brilliant if you want to track your detailed P&L. Exceptional customer service. Siobhan was absolutely great!
Developer reply ·
Thanks so much for the kind words! We're so happy to have you on Lifetimely, and we'll make sure Siobhan sees this because it will absolutely make her day. 💚 In case it's helpful, Custom Metrics is great for P&L fans. You can build your own formulas from your store's data: https://help.useamp.com/article/1090-custom-metrics-walkthrough Thanks again! Lifetimely
Love this App for visibility of new customer acquisition and accurate CPA data. Great integrations with lots of other platforms too.
Developer reply ·
Thanks for the review, Bird & Blend Tea Co! If you haven't poked at the UTM Explorer yet, it's a good next step. It goes past CPA to show which campaigns bring in the customers that are worth having: https://help.useamp.com/article/1050-utm-explorer Thanks again, Lifetimely
I've been using Lifetimely for probably five years now. Before using Lifetimely, I was downloading all of my Shopify data, putting it into a complicated Excel spreadsheet, and calculating our gross and net profit. Switching to Lifetimely has been incredible. I haven't looked back since I switched years ago.
Developer reply ·
Thanks a lot for the 5 years, Record Roots! And we know the spreadsheet grind well. Glad that's behind you. If you haven't tried Custom Metrics yet, it's worth a look. Build your own formulas from your store's data and track exactly the numbers you used to calculate by hand: https://help.useamp.com/article/1090-custom-metrics-walkthrough Thanks again, Lifetimely
Awesome platform! The profit agent is a game changer and makes it easy to get insights on my data quickly.
Developer reply ·
Thanks, INNBEAUTY PROJECT! Sooo good to hear it's landing! If you haven't hooked it up to Slack yet, you should check this out: https://help.useamp.com/article/1367-profit-agent-slack-overview
Developer reply ·
Thanks a lot, Bearbottom Clothing! 🤩
Lifetimely has been incredibly useful in better understanding the customer journey and what channels are driving sales. As a mid-size company, it's been incredibly useful in helping us understand what channels to focus on for long term LTV.
Developer reply ·
Hi Doctor Rogers Skin Care 👋 Thanks for the review! Since you're already thinking that way, the LTV drivers report ranks which attributes (channel included) actually correlate with higher LTV and repurchase rates, so you're not just comparing cohorts by eye. Worth a look: https://help.useamp.com/article/699-ltv-drivers-walkthrough Thanks again, Lifetimely
We've been using Lifetimely for our DTC supplement brand and it's become part of our weekly routine. The daily P&L gives us true profit after ad spend and costs, and the LTV cohorts have helped us set realistic CAC targets by channel. Easy to set up and far better than our old spreadsheet. Would recommend to any Shopify brand spending on ads. Get Sadie to onboard you... absolutely awesome.
Developer reply ·
Hi microbz! Yeeesss, Sadie is great!! We'll make sure she sees this. Since the daily P&L is already part of your routine: you can pipe it straight into Slack. Here's how: https://help.useamp.com/article/1066-how-to-connect-slack-daily-p-l Thanks, Lifetimely
Siobhan was outstanding. We had a data connection issue and she stayed with it until it was sorted, refund and all, even though the root cause turned out to be on our end. Good product, cohort LTV and profit by channel in one view. The support is what made me write this.
Lifetimely provides a valuable tool to our marketing team. It allows us to analyze the business in a meaningful way to understand the key revenue and profit drivers. The new AI feature is amazing and quickly provided insights into marketing programs that we previously struggled to understand in a meaningful way. Highly recommended.
Great platform, even better service. Sadie has been incredible! She’s responsive, knowledgeable, and always goes above and beyond to ensure our understanding. Happy with our decision so far!
Cristian D was very helpful and supportive, and explained the process
This app gives us the really valuable data we need to make critical business decisions. Our CEO recently needed an integration with our subscription app which was not supported. The Lifetimely team got right on the project and did a tight integration with the app so we could get the data we need. It was a trivial matter on our end to connect the two apps. Good Customer Support is a to priority for us as we select which Shopify apps to use and Lifetimely gets 5 stars for their support.
A great app for your P&L. We are very happy with it.
Christian was great within 2 mins i had my solution
The app itself is incredibly insightful and helpful, giving us great data to make informed decisions. The team actually exceeds that. They go above and beyond to help support their customers. I've sat on multiple calls with their team. They'll leave it in the schedule, follow up to make sure that the customers really understand how to use this data and actually implement it to benefit the business.
The most informative and simple to use data analytics tool for Shopify brands on Shopify. For the price point, there is no better platform and with the addition of an AI powered profit agent, the level of customisation is unlimited. highly recommended for any brand ready to move out of a spreadsheet into their first analytics tool.
Manny's response was always so quick, and efficient. Very helpful in setting up the app as it can take a while for everything to be set up.
Their support team is super fast to respond! Cristian was incredibly helpful in answering all of our questions about the new Fairing integration and its reporting capabilities. He went above and beyond by offering to follow up with us via email and proactively escalating our case to his team to ensure our reporting needs were fully understood and addressed. We really appreciated his responsiveness, thoroughness, and willingness to help.
Christian D was very helpful today in resolving a discrepancy between Shopify and Lifetimely metrics. He was knowledgeable, responsive, and took the time to clearly explain the issue. I really appreciated his support.
Sadie was incredibly helpful throughout the entire process. She is very knowledgeable, professional, and always took the time to answer my questions clearly. Thanks to her support, everything was resolved quickly and smoothly. I really appreciate her assistance and excellent customer service!
Lifetimely is an excellent tool. We've spent an ungodly amount on data analysts who couldn't seem to understand the logic of the lifetime value calculation we needed. Lifetimely does it correctly by default, and Sadie, our rep, understands exactly what we are looking for. This helps us make more accurate decisions on the customer acquisition front.
We've had a great experience with Lifetimely so far. The platform provides really valuable insights into customer behaviour, LTV and retention, and it's been easy to navigate. Our account manager, Sadie, is incredibly knowledgeable and generous with her time, walking us through new features, answering all of our questions, and sharing practical recommendations that we can actually apply. Her support has been outstanding and it's clear the team is invested in helping their customers get the most value from the platform. I'd definitely recommend Lifetimely to any Shopify brand looking to better understand their data and make more informed decisions.
great app, makes us take better decisions, and Manny is really helpful
Cristian was great and we were able to get connected to Claude to analyze all the great data Lifetimely provides! Thank you! Update: Cristian was also super helpful recently with analyzing subscriber metrics!
UPDATE: The devs were incredibly responsive and have implemented a solution! I haven't yet been able to try it out, but the speed with which they took this seriously was IMPRESSIVE! Old Version of Review: This app -seemed- amazing! Unfortunately, it groups by product name, not product ID. This means that if you've ever changed a product name (like adding 'Organic'), it will show those as separate products - making most data incorrect. Nearly all apps at this point have a product grouping feature or an ability to choose what aspect of a product to go by (product name would never be the right choice, product ID or SKU would). Lifetimely needs to figure that out ASAP, especially with it's high price point compared to its competitors.
Great tool and great customer service (Cristian D was super helpful!)
Big fan of the platform. Support is great, Sam at Lifetimely specifically has taken awesome care of me whenever I've had an issue!
This is the best way to track sales and profits using a single or multiple sales channels through Shopify. Love the clean reports and ease of use, way better than Shopify native reporting.
works very well. Amar was great helping resolve my issue.
very good customer support through the chat option. Manny C. stayed on to help troubleshoot and find a solution. even if use the email option, i get an answer same day.
Amazing app with tools that most others don't have. Has helped us understand our Lifetime Value better than anything else, and the customer service is very responsive and quick to answer any questions.
Really great app - highly recommend. Simple to use, great interface, complex metrics available).
Lifetimely delivers strong value for eCommerce brands by turning complex data into clear profitability insights. With features like LTV tracking, cohort analysis, and real-time P&L dashboards, it helps businesses understand true customer value and optimize marketing spend. From a performance perspective, merchants report high satisfaction (≈4.8/5 rating), highlighting its ease of use and actionable insights for retention and growth.
I love this app and the support. I have installed the app about 4 years ago and everything works well, and when I have an issue the support team is very efficient when it comes to find a solution. Amar was really helpful everytime I contacted them
Really helpful for tracking true profitability in our store. Easy to set up, clean interface, and gives clear insights that actually help with decision-making. Definitely a must-have for scaling brands.
love the tool! so accurate and detailed comparing to other tools
Wer auf Shopify verkauft, kennt das Problem: Du siehst Umsatz im Dashboard, aber nicht, was nach Gebühren, Ad Spend und Versandkosten wirklich übrig bleibt. Genau das löst Lifetimely. Wir betreiben zwei Jewelry-Brands mit mehreren Werbekanälen und Fulfillment-Standorten. Lifetimely zeigt uns in Echtzeit, welche Produkte und Kanäle tatsächlich profitabel sind – nicht nur, welche Umsatz machen. Die LTV-Kohortenanalyse hilft uns zu verstehen, welche Kunden langfristig wertvoll sind, statt nur auf Einzelkäufe zu schauen. Der Support ist erstklassig – schnell, persönlich und auf Augenhöhe. Man merkt, dass hier ein Team arbeitet, das Shopify-Händler wirklich versteht. Für jeden, der aufhören will, Geschäftsentscheidungen auf Bauchgefühl zu treffen: klare Empfehlung. 5 Sterne.