← Apps

Shopify Messaging

by Shopify · launched

View in Shopify App Store ↗

Reviews (4587)

★★★★★
Shopify

★★★★★
Shopify

not bad

justnewman · 22 days using the app
★★★★★
Shopify

The default template configuration does not allow for html coding or liquid changes. This is an oversight.

Leviev · About 4 years using the app
★★★★★
Shopify

Basically happy, just there is no clear count how many more free emails you have this month. A bit unclear.

HolisticCircle · Over 1 year using the app
★★★★★
Shopify

Khattar Store · Almost 2 years using the app
★★★★★
Shopify

Good but editing possibilities and functions are a bit limited.

Perle fini · Almost 3 years using the app
★★★★★
Shopify

but it didn't generate any orders

AIRCORPCAFE - Aircorpcamo Tactical LLC · Almost 4 years using the app
★★★★★
Shopify

Basique mais ça marche, c'est bien pour débuter

Django & Coco · 10 months using the app
★★★★★
Shopify

you can get a hold of me threw this app and I'll get your messages right away or use sarasmondaymorning1983@gmail to get a hold of me you can set your rules on this if something doesn't fit and I can change my settings for you thank you for doing Buisness with me I hope when I start getting sales it makes you happy and we can continue doing Buisness.

modern edge · 26 days using the app
★★★★★
Shopify

Easy to use but emails look very basic.

Gummi Socks · 6 months using the app
★★★★★
Shopify

Application facile à utiliser, par contre, elle manque de modèles déjà préparés qui font vraiment professionnels.

Théière-en-fonte · Almost 6 years using the app
★★★★★
Shopify

It's actually a great little email creator - however, it would be good to be able to choose multiple segments to BOTH send to - and exclude. This simple detail is making it really just a one way "send to all" creative email. I am also not sure why they have now chosen to decide who to send the emails to on your behalf? Based on engagement for which there is little to no visibility.

John Franich Jewellers NZ · Almost 3 years using the app
★★★★★
Shopify

The app is easy to use, but the emails look terrible in the Yahoo Mail mobile app. On Gmail and Yahoo desktop everything displays correctly, but on Yahoo mobile the entire email is scaled down, the text becomes extremely small and the images appear disproportionately large. There is also no option in the editor to manually resize an image, so I can’t properly fix the issue myself. This is a serious problem because I can’t send professional-looking campaigns to all my customers. Please improve the mobile responsiveness and add proper image resizing controls.

A N A M E · 12 months using the app
★★★★★
Shopify

good work aide too have.

The Cover Card · About 3 years using the app
★★★★★
Shopify

Language selector is a must fo EU

Waidzeit · About 1 month using the app
★★★★★
Shopify

its the best platform

Marafiki Mart · Over 3 years using the app
★★★★★
Shopify

limited templates

SUNSHINE JY · Over 3 years using the app
★★★★★
Shopify

Lovella Jewelry · Over 2 years using the app
★★★★★
Shopify

MF.SNEAKERS01 · 3 months using the app
★★★★★
Shopify

Uniquely Yours Designs · Over 2 years using the app
★★★★★
Shopify

Nemean Lion · 5 days using the app
★★★★★
Shopify

Quite good. Basic but works and very cost effective for simple campaigns. however there are some glaring omissions - like not being able to see you mailing list growth over time.

Submarine Pickups · Over 2 years using the app
★★★★★
Shopify

Østfold Smakskompani · 10 months using the app
★★★★★
Shopify

I do wish there were more formatting options such as justified text and making images smaller when inserting an image block.

Hope+Hearth Candles · 6 months using the app
★★★★★
Shopify

It's a good tool but without custom HTML editing it kind of useless in most cases. I want to use custom design for my shop and it is not possible at the moment. Otherwise free plan is very generous comparing to other tools like Klaviyo.

Tuuby · 4 months using the app
★★★★★
Shopify

Good app for basic email campaigns but customer segmentation needs work. We tried to create a country specific segment and noticed that the list contained many other countries and in some cases, customers whose names contained the same two letters as a country code. Main issue seems to be the rule used to create a segmented list uses the word CONTAIN rather than IS. Spent 2 hours trying to use the AI helper and another 30 minutes on with Shopify rep trying to find a work around, but no luck. Rep said he would pass on the concern of using 'contain' rather than 'is' when creating specific customer segments, to the development team. We will have to wait and see if this improves.

Discovery Fabrics · Over 5 years using the app
★★★★★
Shopify

TrueMesh Jewels · Almost 4 years using the app
★★★★★
Shopify

Really good on the email side. We send ~40k+ emails with ~40% open rates. We'd love to see better editing tools and more modern templates (Canva integration?!). Otherwise pretty great app. Five(ish) out of five stars. Except, we discovered that SMS isn't viable for any of our product or event marketing. Not because of the content (we advertise cheese tastings in-store, for instance). It's because our name includes one of their prohibited terms. That's ridiculous for this era of content moderation tools.. For instance, our name is Wine Dispensary and because our name contains the word wine and the word dispensary, we cannot send ANY marketing content via SMS.

Wine Dispensary · About 3 years using the app
★★★★★
Shopify

Harveys Fashion House · 5 days using the app
★★★★★
Shopify

Peut être plus performant et aidant le commerçant à mieux cibler sa clientèle

HIBIS'UP · 7 months using the app
★★★★★
Shopify

need to improve states options

Sanam Jung Official · Over 2 years using the app
★★★★★
Shopify

Great app to have.

ShopQNT · About 2 years using the app
★★★★★
Shopify

It is Amazing what can be done - but it is a good thing you have Sidekick - as others are truly mystifying - confusing - etc. Usually fixed in a jiffy, but when it takes 30mins-3hrs - I want to leave and find another platform. Then I look at my website and think what a work of art (created myself) - call it a day and comeback later for more amazement (or punishment) - surprise - I never know which.

Green Roses Echo · 5 months using the app
★★★★★
Shopify

Natural Hair Really Rocks by MoeMo · About 4 years using the app
★★★★★
Shopify

I have a suggestion, can we choose customers based on quantity instead of selecting the number of emails

ROAN · 30 days using the app
★★★★★
Shopify

IS Candles SA · Over 1 year using the app
★★★★★
Shopify

Helt ok app. Oerhört frustrerande dock att Unsubscribe i mail-footern är hårdkodat och går inte att översätta.

NoiBox · 4 months using the app
★★★★★
Shopify

Vive Naturals - Get Your Vive On! · 4 months using the app
★★★★★
Shopify

A little bit confusing at times.

Spicy Stargazer Books and Things Shop · About 2 years using the app
★★★★★
Shopify

Tarz By Banu · Over 2 years using the app
★★★★★
Shopify

HowdyHo · About 2 years using the app
★★★★★
Shopify

I'm not sure what email address communication is being sent from.

NuBonelle · About 1 month using the app
★★★★★
Shopify

Rainbow and Ginger London · About 5 years using the app
★★★★★
Shopify

The editing options are a little limiting and the designs are very basic.

Die Küche Boutique · Over 4 years using the app
★★★★★
Shopify

Semplice rispetto ad altri prodotti, però mancano molte funzioni, troppo essenziale

GLK SPORT STORE · Over 2 years using the app
★★★★★
Shopify

Deborah l kerbel · Over 2 years using the app
★★★★★
Shopify

Not easy to get right in terms of deliverablity (into spam folders!). For high open rates, use white background. Create segment with one test address, send for mail merge test, otherwise the merge field will not merge properly and you don't really know for sure that it works. Duplicate sent email for new draft with final segment. That will make it work reliably.

Rogue Memory · Over 1 year using the app
★★★★★
Shopify

ALL IN FINE WOOD, LLC · 28 days using the app
★★★★★
Shopify

Style Under Wraps · Over 1 year using the app
★★★★★
Shopify

DRE's Electronics and Fine Jewelry · Over 5 years using the app
★★★★★
Shopify

Vintro Store · About 5 years using the app
★★★★★
Shopify

It does create some sales but not enough to love it.

Grand River Tea · About 5 years using the app
★★★★★
Shopify

Rart at salg måles i US dollar... jeg selger kun i norge med NOkr?

★★★★★
Shopify

GlendaGlow · About 2 months using the app
★★★★★
Shopify

It does the job, but I can't use CTRL+Z for text editing and I can't send a single email to multiple different segments at the same time, I have to duplicate and select a different Segment which is silly.

Vegan Supply Wholesale · Over 2 years using the app
★★★★★
Shopify

I moved over to this because it was well priced, and just made more sense than the other service I was using for product promotion. Overall I think it was the right move, but there are still a lot of missing features. One, it only tracks link clicks for products. But why? If using for a broader campaign why not show link clicks for all links? It also has limitations for how many blocks you can use, which was a struggle. Should I really have to choose if I have room for a button or an image? The app is missing some blocks I'd expect it to have, too. Like a poll, a form or a quote. Or the ability to embed a link like a Pin or social video that isn't YouTube or Vimeo. I'll stick with this because what I do love: audience segmenting, on-platform ease, tracking of conversions, etc. But hoping and crossing fingers for upgrades.

Remnants by Peo Vee · 11 months using the app
★★★★★
Shopify

Viisas Luonto · 2 months using the app
★★★★★
Shopify

Sassy ScentSations · Over 2 years using the app
★★★★★
Shopify

Holly+Rhudolf · Almost 4 years using the app
★★★★★
Shopify

It could be a bit more user friendly but overall its good

Knight's Beauty Supply · Over 2 years using the app
★★★★★
Shopify

Aloe Ferox Products · 3 months using the app
★★★★★
Shopify

Overall it's really easy to use and a great free alternative to a paid platform like Klaviyo. The formatting options are quite basic and sometimes glitchy, for example sometimes including a hyperlink changes the font on that section when the email goes out, but isn't visible to me in the draft.

Five Valleys Hamper Co · 6 months using the app
★★★★★
Shopify

Wellkasa · Over 3 years using the app
★★★★★
Shopify

It needs a filter while selecting a segments "Don't Send to" so it can filter out which customers should not receive email out of all subscribers.

BULLSHAKE · Over 3 years using the app
★★★★★
Shopify

Easy to use and navigate, but customizations are limited. With AI and many other platforms this app should include more custom options including font, background and ability to use images in the borders.

Anthologie Co. · Over 2 years using the app
★★★★★
Shopify

Muy buena al crear correos. Desafortunadamente he tenido problemas con la moneda de mi tienda. No coincide la moneda del sitio de internet con el de los correos. Usa formatos diferentes y coloca los símbolos erróneos. No he podido resolver este caso.

Café Greca · About 2 months using the app
★★★★★
Shopify

still working on it.it is from my side

kutawavesofficial@gmail.com · 12 months using the app
★★★★★
Shopify

The app is easy to set up and easy to use. I think it would be great if we could tweak the HTML code, to update spacing between sections especially! Also, why don't you use the same gallery as the website - this would be much easier, as most images are already there, and it is searchable. For emails I have to keep scrolling all the way to the end to find my logos to add them to a different template

Póchette · 6 months using the app
★★★★★
Shopify

Simple d'utilisation, et relativement complet pour un démarrage efficace.

Wohldecke Deutschland · About 1 year using the app
★★★★★
Shopify

Good, basic, no-frills email app.

The Family Pet · 7 months using the app
★★★★★
Shopify

Buccimarée · 9 months using the app
★★★★★
Shopify

The formatting options are woefully behind other email apps. The lack of ability to format the text like custom fonts etc. Basically the email design formatting should be consistent with the pages formatting.

Smell Hound – Odour Eliminator · Almost 2 years using the app
★★★★★
Shopify

Haven't launched my site yet but it looks like automations work well. Although I have difficulty following the logic, hierachies and jargon as I'm used to other systems.

Neurodynamic Solutions · 3 months using the app
★★★★★
Shopify

Application suddenly throttling emails, not providing marketing reports data and taking days for test emails to come through. Support is every 24 hours and a solution hasnt been found.

Developer reply ·

Hey there, thanks for the review. If you have an issue with the Shopify Email application throttling the emails that you are attempting to send, we will need to take a further look to advise next steps. You can get in touch with our live support by navigating to the Help Center: https://shopify.link/5bNx. If you are currently in contact with our live support about this situation, you may be able to ask for an update by responding to the most recent email that you received regarding this. This will notify the corresponding team to provide you with an update. -Ollie, Shopify Support

Flyclothing LLC · About 3 years using the app
★★★★★
Shopify

Al momento la experiencia ha sido de descubrimiento y muy agradable. No me gusta que cobren el total de la mensualidad mientras trabajo el montaje de la tienda.

D'Fiore · 3 months using the app
★★★★★
Shopify

Pretty simple to learn how to create and send emails. There are a few templates to help get you started but with a blank template you can create your own content. The only downfall about the email app is that the recipients of my store's emails, don't actually see my company email address if it's a third party email address. The recipients see shopify's default email assigned to the store which consists of words and numbers that's something like "store+55971938392@shopifyemail.com" that's not very professional or convincing looking. I really do not want to rebrand a new email but may have to as to prevent the funky default shopify email address. I'd like to see Shopify allow third party Gmail accounts to integrate seemlessly with their email app so you don't see their strange default email address.

Developer reply ·

Hi there, thank you for your review. I am not sure if this is expected behaviour at this point as merchants should be able to set their own email address as the sender email listed, so I would recommend touching base with our support team to see if this can be avoided: https://shopify.link/vRnL. We appreciate you taking the time to share your feedback with us. -Victor, Shopify Support

LG Natural CBD · 7 months using the app
★★★★★
Shopify

It's decent enough to use, but I would like more ability to better customise fonts, colours, and the general theme of emails. In particular, changing colours of text and hyperlinks to be our house colours is time-consuming and doesn't work very well.

Working Class History | Shop · About 2 years using the app
★★★★★
Shopify

We really love Shopify platform and their email are useful... BUT i will be honest their email system is not the greatest and their competitors when it comes to email marketing are out doing them! Shopify doesn't have much room for creative emails. As its a shopify platform with a shopify email iv'e always wondered why they do not have video options or GIF or moving features inside their emails but other platforms do? This is sad as the best thing is as a company is to limit the amount of platforms we use to not build clutter but it looks like it might be an options

Developer reply ·

Hi there. Thank you for taking the time to leave your feedback, we truly appreciate it. As we can completely understand the impact of this, I've gone ahead and shared your feedback with our developers to consider in future updates. - Blair, Shopify Support

PBeauty Hair · Over 3 years using the app
★★★★★
Shopify

vorrei poter inviare una mail ad un singolo cliente utilizzando l'app mail così che resti lo stile del mio brand e che si possa inserire facilmente il prodotto o lo sconto da proporre al cliente . io non ci riesco magari sbaglio per il resto mi trovo molto bene grazie

Gioielli Pavan · About 2 years using the app
★★★★★
Shopify

Just tested Shopify Email having been a regular Mailchimp user for the last few years. They don't really compare. Shopify email user interface is clunky and the send time (we have 2,500 subscribers) is really slow due to the batch sending. Also... the Reports interface is very very slow to update, it's not giving me statistics in real-time. Not sure if we are going to keep using it.... I like that the cost is lower than Mailchimp (thank you Shopify) but please, please keep developing this functionality so that it works smoothly, quickly, intelligently. Right now it's not very intuitive and I am not convinced I'm going to stick with it.

Somerset Foodie · Over 2 years using the app
★★★★★
Shopify

It's OK, but I'd like more customization options and a better interface, everything feels too limited and simple. Does the job for short simple newsletters.

Danita Art · Over 1 year using the app
★★★★★
Shopify

Very intuitive, easy to use design tools but in terms of practicality for abandon cart it's not great; the person would have had to accepted email marketing which reduces reach. Come on Shopify.

NiceSeats · 5 months using the app
★★★★★
Shopify

The app is very easy to use however my challenge and disappointment was with the number of people that the email was sent to in relation to the number of clients that are actually on my email subscriber list. For some reason the numbers were off by almost 100 subscribers.

Developer reply ·

Thank you for sharing your review. We're glad to hear that you found the app easy to use. In terms of the emails that were sent out, you will want to wait a few hours for this number to be accurate. Then, you can gain insights into email performance metrics via the activity report in the Marketing section of your Shopify admin: https://shopify.link/7QJD. -Mac, Shopify Support

Suntree Soaps · Over 1 year using the app
★★★★★
Shopify

Would love to be able to insert pdfs designed in Canva with hyperlinks. Would also love to have the feature to resend the email only to those who haven't opened in instead of again to everyone.

Developer reply ·

Thanks for sharing these feature requests! Both have been passed on to our developers for consideration in future updates. -Sophia, Shopify Support

Wear Your Curls · Over 3 years using the app
★★★★★
Shopify

Easy to use, but you can't expect so much from it. If your are looking for premium features, this is not the app, so, make a budget for the quality that you want.

Brazilian Lashes · 8 months using the app
★★★★★
Shopify

I wish I could add animation and videos to my emails. but i enjoy the easy setup

Developer reply ·

Thank you so much for taking the time and sharing this feedback with us. We're consistently working on expanding our customization options. As for adding animation to your emails, this is possible today through the Image section. Add an image section, and then upload a .GIF file to the Library. - Clare, Shopify Email

Kush Kitty · Almost 2 years using the app
★★★★★
Shopify

its ok but there isnt enough templates or ways to personalise it

Developer reply ·

Hi, there! We appreciate your feedback and thank you for giving us a chance. We will be sure to log your feedback for future consideration with our devs. -Olivia, Shopify Support

Wilde Mode Ltd · Over 3 years using the app
★★★★★
Shopify

No "Opt-In" radio button...? Why isn't there a signup form with an opt-in radio button? This is a legal requirement in the EU. It prevents us from growing our mailing list through promotions and competitions.

Developer reply ·

Thanks for taking the time and sharing this feedback. While we're unable to offer any legal advice for the EU or in general, we'd be happy to share your feedback with our development team in regards to having an opt-in radio button. However, for the time being, feel free to check out some of our recommended alternatives: Klaviyo (https://shopify.link/Ao6K), Omnisend (https://shopify.link/Bo5A), Mailchimp (https://shopify.link/Ko3r), or Seguno (https://shopify.link/ypJk). That being said, it may also be possible to explore some theme customizations and implement radio buttons. Though this isn't something that's supported by our Theme Support, you can consider hiring a developer to assist you if you're not comfortable working with coding languages. Should you need help finding a developer, then we'd recommend taking a look at our directory of certified developers on Shopify Partners (https://shopify.link/rp20). Cheers. -Elias, Shopify Support

Funkytown Kayak & Surf Shop · Over 3 years using the app
★★★★★
Shopify

Was an amazing free app while it lasted. Easy to navigate! However, just recently it has been heavily compressing images uploaded through the email. I used to have fine crisp images, now they are so blurry. Hopefully I can find another email editing app.

Developer reply ·

Thank you for getting in touch and letting us know that you've come across this issue with heavily compressed images. We’re happy to report that we isolated the issue and have now fixed it! - Clare, Shopify Email

Mermaid Haus Jewelry · 11 months using the app
★★★★★
Shopify

Doesn't support RTL languages. They told me they will develop it at future. I hope sor.......................

Developer reply ·

Thank you for reaching out to our team about this! Our developers will consider your interest in RTL language support for future updates. We can't promise if and when certain languages might be supported by the app, but you can keep an eye out for updates on the Shopify Changelog: https://shopify.link/N5vR. -Sophia, Shopify Support

ALL-IN ריהוט גן · About 2 hours using the app
★★★★★
Shopify

The app itself is easy to use and seems very useful. However, getting the results can be a bit confusing, It would be great if there was an option to download the results, for example in CSV format, for further analysis.

Developer reply ·

Hello, there. Thanks for reaching out. Your feedback is important to us. I've submitted this as a feature request to our development team to review, as I understand this is important for you and your business. I recommend keeping our Shopify Changelog (https://shopify.link/Y7dL) handy to stay up to date with new features that roll out to the platform. - Victoria, Shopify Support.

(一社)開華GPE · 2 months using the app
★★★★★
Shopify

Everything works great, very handy app. But lacks translation support. There is no way to fully translate your emails. So not as good for international shops.

Developer reply ·

Thank you for your feedback! We understand the importance of having translation support available for those with international shops! We will definitely submit your feedback through to our development team. Thank you! - Nia, Shopify Support

Petcomfortbe · 5 days using the app
★★★★★
Shopify

Dear Developers, Thanks for adding the option for liquid code in Shopify email App, But there is a size limit of code 50 kb. Please increase the size of the liquid code, So we can use use our existing HTML code file for email marketing promotion. That would be much appreciated. Please notify us when this is implemented. Kind regards

Developer reply ·

Hi there. Thank you for taking the time to leave your feedback, we truly appreciate it. We can completely understand the benefit of having that as a feature for the app. I've gone ahead and shared your feedback with our developers to consider in future updates. - Blair, Shopify Support

Bait AL Tarfeeh · 10 months using the app
★★★★★
Shopify

The email builder can feel a bit wonky. For example it often gets no result when searching for a collection to add to a link and when you try to add a section using the "+" button next to a section it always gets added at the bottom of the page so you then need to reposition it. There's also a glitch that kicks you out of the editor and back to the main app page which happens pretty often. There's been no new updates since I original posted a review in May 2022 and the issues are still there. I'm reducing the star rating because it looks like Shopify won't be updating regularly. Would also be good to be able to have a "Show email in browser" button in emails.

Developer reply ·

Thank you for taking the time to write your review and I'm glad to hear that you've made use of Shopify Email to connect with your customers. We appreciate the feedback that you've shared with us here and I will be sure to communicate your comments to our development team. -Victor, Shopify Support

Frames Footwear · Over 1 year using the app
★★★★★
Shopify

Pretty basic email app. Does the job 80% of the time. Noticed that if you send an email to an app that supports dark mode on IOS your style is completely broken.

Developer reply ·

Thank you so much for taking the time and sharing this feedback with us. We will pass your feedback on optimizing for dark mode to the development team. - David, Shopify Email

Mox Motors · Over 1 year using the app
★★★★★
Shopify

It doesn't support many languages, the templates are very simple but I get it, it's a free app after all. However, the inability to choose the customers to whom I want to send a specific email with an advertisement is a failure. You can only use customer segments (which are set automatically, cannot be edited and are pointless). Also the application may be free but very average. Lack of support - despite several months of use, I do not know how to contact support.

Developer reply ·

Thank you for taking the time to share your review. To create new or custom segments, you can do so from your *Admin > Customers* section. Furthermore, since this app is developed by Shopify, our regular support channels can assist. Reach out on this page by choosing "Get Support" or use this direct link: https://bit.ly/2AWw5VA. -Olivia, Shopify Support

DOGONI · About 2 months using the app
★★★★★
Shopify

Para empresas pequeñas que empiezan esta muy bien pero corto y con poca info de precios para mas alla

alliwant · 29 days using the app
★★★★★
Shopify

On the face of it, the app looks good and easy to use. The issue is there is not a way to bypass customers who accept marketing setting. Some emails are marketing and customers need to consent. Other emails are non-marketing, eg status update, website down and these non-marketing emails do not need to rely on consent. Can only leave 3 stars due to lack of scope when sending emails.

Developer reply ·

Hi there, EcigZoo. Thanks for taking the time to leave a review for Shopify Email. Shopify Email is mainly meant to be used for marketing purposes, but we understand the value that can be brought to the app by being able to send non-marketing emails to customers. I'm happy to take the feedback you've provided us here to our Product Team for their consideration. I can't say what the result of your feedback may be, but you can feel confident in knowing that the team is aware of your review. Thanks again! -Imogen, Shopify Support

EcigZoo · 14 minutes using the app
★★★★★
Shopify

Very easy to use email builder. Horrible customer segmentation. Can't email people based on collection they did/did not purchase. Also can't email multiple segments at the same time.

Developer reply ·

Thank you for your review. I'm glad to hear that you find the email builder to be easy to use, and appreciate your other pieces of feedback here. I'll be sure to pass those on to the app's developers for you. Thank you! - Brie, Shopify Support

Wildlife Tree · 4 months using the app
★★★★★
Shopify

Very useful and good app. Just wish it had ability to automatically use some offers to repeat buyers or new subscribers without having to reschedule and copy the campaigns manually all the time.

Developer reply ·

Hey, there. Thank you for taking the time and sharing this feedback with us! We can see how being able to automatically use new offers for your campaigns can be a useful feature, and we'd be happy to share this with our developers. Cheers! -Elias, Shopify Support

LUXX · 6 months using the app